“I was always intrigued by porcelain,by both the economic and the sexual aspect of the material. Porcelain shrinks in the oven; therefore, there is a tightness to the material. Porcelain was the emperor's material but today it has been democratized and everybody can enjoy porcelain. That's why for these qualities of its material being it is the reason I used it in the Banality series. I am really thrilled to be part of the Bernardaud collection."
- Jeff Koons on his new line of plates for porcelain manufacturer Bernardaud, which is part of a collection of artist collaborations with the brand.